Here's how I create a collection and turn my ideas into reality!

Creating a collection is first and foremost about letting my creativity run wild and finding ideas that you might like. Usually, I have a lot of ideas that stay on paper and don't come to life… but for this Valentine's Day collection, they finally did!

Often, I get inspiration on Pinterest: I find ideas, save them, and continue to explore. But for a few months now, I've also been doing things differently, and that's precisely what I love about my creative process!

To illustrate all this, we're going to talk about the Valentine's Day collection.

For the small charms / keychains, it wasn't complicated: as I said, I started by looking for ideas on Pinterest, and I immediately fell for these little mouths, perfect for adding a fun and romantic touch to the collection.

For the bags, it was another story. For a while, I wanted to try adding charms/beads to my bags, but I had never taken the time. This time, I told myself: why not do it for Valentine's Day with little hearts? And just like that, the project was launched!

As always, I start by drawing my ideas on Procreate, on my tablet: I let my imagination run wild, I choose colors and swatches, I note name inspirations, and I think about how I could concretely make them or place the charms, which bag model to choose, should I invent a new model, etc.

For this collection, I reused an existing bag model, then I looked for the perfect supplier to bring the project to life. And that's the moment I love: my drawing becomes reality! Seeing my ideas take shape under my own hands is just amazing.

Of course, there are many collections I had drawn that never saw the light of day… but this time, it was the right one! Everything was approved, and now you can discover and buy them.

This is how I create my ideas and bring them to life, from inspiration to reality ✨